Lucky Health Pty Ltd (ACN 613 773 149) trading as Perx Health (‘Perx Health’, ‘we’, ‘us’, or ‘our’) is a technology company specialising in the provision of various health and wellbeing services designed to assist end users to manage and adhere to their treatment plans in a positive, effective and rewarding way (Services). The Services are delivered primarily through an innovative mobile application (Perx App), as well as through other online platforms including our website, online user portal and the Perx Enterprise Portal (collectively the Perx Platforms). We have agreements in place with a number of organisations including insurers, pharmaceutical companies and medical providers (Commercial Partners). These Commercial Partners fund each program, which enables us to make the Perx App available for use by people like you for free. We also have arrangements with a number of business partners for the provision of rewards to users based on actions conducted through the Perx App or web portal (Rewards Partners).
We will need to collect certain personal information about you in order to provide our Services to you. We may collect the following types of personal information relating to you:
We may also collect certain health information about you including but not limited to:
Where possible we will collect personal information and health information directly from you, however in certain circumstances it may be necessary to collect information about you from third parties, including from our Commercial Partners and your healthcare professionals. If we receive information about you from someone else, we will take reasonable steps to make you aware of the facts and circumstances of that collection.
We may collect your personal information or health information in a number of ways including:
If you have concerns about how your personal information or health information has been disclosed to us by a Commercial Partner, healthcare professional or another third party, then you should direct enquiries to the relevant third party that disclosed the information to us.
You may choose to deal with us on an anonymous basis or using a pseudonym. However, you acknowledge that if you do not provide us with the information we request, or if the information you provide to us is not accurate, our ability to provide the Services, or to otherwise fulfil the purpose for which you have provided your information may be severely limited.
We may collect, hold, use and/or disclose your personal information or health information for the following purposes:
We may use your personal information to send you direct marketing communications and information about our services and products, and other related services and products if we have your permission or a legitimate interest in doing so. These communications may take the form of emails, SMS, mail, social media campaigns or other forms of communication, sent in accordance with applicable privacy laws and regulations.
If you do not want to receive marketing material directly from us, you may opt-out by contacting us using the details set out in the Contact Us section below or, where the marketing material is sent via email, by following the ‘unsubscribe’ instructions that appear at the bottom of all marketing emails we send to you.
We will not disclose any of your personal information to third parties for the purpose of enabling them to market their products and services to you or provide you with other unsolicited information. Perx Health does not give, sell, rent, loan or otherwise monetise your personal information to third parties for third party advertising and marketing purposes, either directly to other commercial entities, indirectly via third-party data brokers or to marketing technology companies like Facebook or Google.
When you claim a reward from a particular Rewards Partner, we may disclose some of your personal information to that particular Rewards Partner, such as your postal address or email address, to the extent reasonably necessary to enable them to fulfil the Reward. The Rewards Partner may then use your personal information for direct marketing. If you wish to opt out of receiving marketing communications from our Rewards Partners you should contact them directly, or follow the ‘unsubscribe’ instructions that appear in the marketing communications sent by them (if any). Importantly, we will never disclose your health information to a Reward Partner.
We do not give, sell, rent, loan or otherwise monetise your health information to third parties either directly to other commercial entities, indirectly via third-party data brokers or to marketing technology companies like Facebook or Google.
We do not permit paid third-party advertisements and marketing on the Perx Platforms, including any advertisements or marketing targeted to you based on your personal information or your health information.
We may permit advertisements and marketing relevant to you from the specific Commercial Partner that authorises your access to the Perx Platforms.
The information we collect from you will be kept strictly confidential and secure at all times. Importantly, we will not sell, rent, loan or otherwise monetise any personal information or personally-identifiable health information to any third party.
We may give or disclose your personal information or health information to specific third parties where:
Any disclosure of your personal information in the above circumstances will be made in a manner that is consistent with applicable privacy and data protections laws and regulations.
You acknowledge that the Perx Community Forum that forms part of the Perx Platforms is a public forum and that any information you choose to disclose on it may be accessed, used and disclosed by third parties (including other users of the Perx Platforms) and is not subject to the same level of protection as personal information that we collect directly from you. The in-app support messaging service made available through the Perx App is intended to handle your personal information and technical support requests, but is not designed to handle sensitive health information. You acknowledge that any health information you disclose through the in-app support messaging service may not be processed in full accordance with HIPAA or be covered by a Business Associate Agreement. You should not disclose any personal or health information on the Perx Community Forum or via the in-app support messaging service. If you choose to share personal or health information via these platforms, then Perx bears no responsibility for the consequences of you doing so.
We may de-identify your personal and health information (de-identification being a process by which a collection of data or information is altered to remove or obscure personal identifiers and personal information) and make use of the de-identified information to assist us in running our business including for marketing and advertising purposes. We may also provide de-identified information in aggregated form to third parties for research and other purposes.
When your personal information and health information is included in de-identified, aggregated data, it is not possible to identify you or anything about you from that data.
Pharmacovigilance refers to the practice of monitoring the effects of medicines and drugs to identify and evaluate any adverse events or reactions experienced by consumers including any additional safety problems not uncovered during clinical testing. We work with a number of Commercial Partners in the pharmaceutical space who are required to continually undertake pharmacovigilance activities in order to adhere with local and global regulatory obligations. To assist our Commercial Partners with their pharmacovigilance activities, we may be obliged to monitor your interaction with the Perx Platforms, including any communications with us, and provide written reports to our Commercial Partners where we identify a potential adverse event, product quality complaint or other special situation in relation to the use of a particular drug or medicine. The written report to the Commercial Partner will include certain de-identified personal and health information collected from you through your use of our Services. We will not share personally identifiable health information with our Commercial Partners for pharmacovigilance purposes without your consent. Where a Commercial Partner requests that identifiable personal information (such as contact details) be included in the report we will seek a separate and specific consent from you before disclosing this information to the Commercial Partner.
If you are accessing the Services from outside Australia then you acknowledge that your personal information and health information will be disclosed to our employees and agents in Australia for the purposes of providing you with the Services. We may disclose personal information and health information outside of Australia but only to contracted service providers that are engaged by us to act on our behalf and assist with our business functions and delivery of the Services. If we transfer your information to a contracted service provider outside Australia, we will take steps to ensure that your privacy rights continue to be protected to ensure that these contracted service providers are either covered by data privacy laws substantially similar to those in Australia or the relevant contracted service provider adheres to data privacy standards substantially similar to those in Australia.
While we do not use browsing information to identify you personally, we may record certain information about your use of the Perx Platforms, such as which pages you visit, the time and date of your visit, your interactions with the user interface and the internet protocol address assigned to your computer.
We may also use ‘cookies’ or other similar tracking technologies on our website that help us track your website usage and remember your preferences. Cookies are small files that store information on your computer, TV, mobile phone or other device. They enable the entity that put the cookie on your device to recognise you across different websites, services, devices and/or browsing sessions. You can disable cookies through your internet browser but our website may not work as intended for you if you do so.
We employ a variety of administrative, physical and technical safeguards to ensure the confidentiality, integrity and security of your information and to protect it from unauthorised access, use, or disclosure. For example, we use data encryption (at rest and in transit), firewalls and other security devices for our computer systems and cloud-based services. All of your personal information and health information is stored by us on secure servers located in Australia and the United States of America which are protected by locked cages, 24/7 onsite security and surveillance and biometric access controls and all web-hosting is SSL-encrypted.
In addition, we have procedures that limit the access our employees and contractors have to your personal information and health information. Only those people with a genuine need to know will have access to such information. We educate our employees about the importance of confidentiality and privacy through standard operating procedures and internal policies on data privacy and corporate integrity.
Your information is kept while we need it to provide the Services to you and where applicable, for as long as we are required to keep it to comply with relevant statutory requirements, including pharmacovigilance and other drug safety requirements. Where we determine that it is no longer necessary to hold your personal information or health information we will securely destroy, delete or permanently de-identify that information to the extent it is possible to do so.
If we become aware of unauthorised access to or disclosure of your personal information or health information, we will take appropriate steps to rectify the data breach and notify you as soon as practicable and provide you with a description of the breach, the type of information involved and any recommended actions you can take to protect yourself.
You can access the personal and health information we hold about you by contacting us at email@example.com. We will need to verify your identity before allowing you to access your personal information.
If we cannot provide you with access to your information, we will advise you of the reasons in writing.
We may refuse to allow you to access your personal information where:
If you think that any personal or health information we hold about you is inaccurate or you wish to have certain information amended or updated, please contact us and we will take reasonable steps to ensure that appropriate changes are made to the information we hold about you.
If you think that we have failed to resolve the complaint satisfactorily, you may refer the matter to the relevant privacy and data protection authority in your country of origin.
Perx Privacy Officer